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Weathering the storm: a crisis management guide for tourism businesses

Weathering the storm: a crisis management guide for tourism businesses

Lynch, Mary

This book presents a simple guide to managing a crises in the travel and tourism industry. Mary Lynch, formerly Chief Executive of the English Tourism Council, examines the impacts of such a crisis - whether it be regional or international - from a practical viewpoint. She then goes on to look at what can be done to minimise those impacts in order to speed recovery

Book. English.
Published Leicester: Troubador Publishing, 2004
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  • St Peter's Library – One available - 338.4791068/L95

    Barcode Shelfmark Loan type Status
    11113190099 338.4791068/L95 28 Day Loan Available

Details

Statement of responsibility: Mary Lynch
ISBN: 190474463X, 9781904744634
Physical Description: 130p.

Description

The last few years have been very turbulent for the travel and tourism industry. The outbreak of Foot & Mouth disease in the UK, the events of September 11th, bombs in Bali, Madrid and Istanbul, the outbreak of SARS in the Far East and the war in the Gulf have all reinforced the view that tourism in every country will have to deal with unexpected events.

Times of crisis often lead to rash, knee-jerk reactions, when in fact they should be a time of calm analysis and simple checklists to get businesses - large and small - through the crisis and back on an even keel. The advice given is based on years of experience in the industry, and is intended to focus on the practicalities rather than theory.

This book presents a simple guide to managing a crises in the travel and tourism industry. Mary Lynch, formerly Chief Executive of the English Tourism Council, examines the impacts of such a crisis - whether it be regional or international - from a practical viewpoint. She then goes on to look at what can be done to minimise those impacts in order to speed recovery.

Reviews

"Reviews international experience and gives some pointers for forecasting the path of recovery"
Caterer & Hotelkeeper||"Covers lessons which should have been learned for the future"
The Yorkshire Post||"...an essential and very readable step towards creating a crisis management programme."
Hospitality Online